Marketing Hub

Building templates, A/B testing content and managing lists are the most common tasks a marketing team tackles in HubSpot. We can help your team do it all more effectively while introducing new features, like AI content assistants and smart content, to increase opens, clicks and engagement.

And if you’re transitioning from a different platform - like MailChimp or ActiveCampaign – we can help migrate your lists and your templates into HubSpot.

If you’re looking for a way to save money on your HubSpot renewal, you need to understand the difference between marketing and non-marketing contacts. Switching idle, invalid or old Contacts to non-marketing contacts has saved clients thousands of dollars per year and we can help you identify some quick wins, like unsubscribes or hard bounces, and build a plan to control your costs moving forward.

Drip and nurture campaigns are the natural evolution of email marketing. You can use them to educate new customers, engage potential event attendees or qualify prospects that aren’t ready to hand over to sales. No matter what your use case is, we’ll help your team sidestep some of the common pitfalls.

Nobody got into marketing to manage compliance, which is why GDPR, CAN-SPAM and CASL are so confusing to most marketing teams. HubSpot can help you manage compliance but understanding the options, implications and risks is one of the most important ways we help our clients to limit risk while improving the customer experience.

Not all leads are created equal. Some require the immediate attention of your sales team. Others need to be nurtured. The rest need to be nurtured accordingly. Lead scoring helps you automatically rank leads based on the questions you ask on your forms and how they browse your website or interact with your emails.

Forms are where the rubber meets the road on the customer journey. Whether a contact is asking a question, requesting a demo, or booking a meeting, it’s critical that you collect the information you need to serve that client and trigger the correct internal processes.

Doing that well requires understanding HubSpot’s Lifecycle Stages, hidden fields and more, which is why many clients lean on us to develop a scalable approach to forms their teams can use moving forward.

HubSpot can connect to Facebook, LinkedIn, and Google for ad tracking. It can also connect to Facebook, LinkedIn, and Twitter for managing social posting and scheduling. Paid media and social media aren’t our specialty, but we help clients connect and report on those channels in HubSpot to ensure you’re getting a complete picture of your prospects.